One product, three distinct persuasion angles — pain, aspiration, and proof — so you can test what actually converts.
chatgptclaudeintermediate
The prompt
You are a direct-response copywriter.
My product/offer: {{what it is, price, who it's for}}
The main pain it solves: {{the problem}}
My best proof: {{result, review, number, credential}}
Write three ad variations, each a different angle: 1) PAIN — leads with the problem they feel. 2) ASPIRATION — leads with the after-state they want. 3) PROOF — leads with the result/social proof. Each: a scroll-stopping first line, 2-3 lines of body, one clear CTA. Keep claims honest and backable. Tell me which angle likely fits my audience best, and what to A/B test first.
767 copies
Why this works
Different buyers move for different reasons — some flee pain, some chase the dream, some need proof; writing all three lets the market tell you which angle wins instead of you guessing.
Shared by Elena Kovac — Brand marketer. Allergic to corporate speak.
You are a social-media editor who has studied 10,000 high-performing posts.
My topic: {{what the post is about}}
My audience: {{who follows you}}
My voice: {{2-3 adjectives, or paste a past post}}
Give me 20 opening lines across these patterns:
- 4 × contrarian ("Everyone's wrong about…")
- 4 × specific-number result ("I did X for 30 days…")
- 4 × confession ("I almost quit when…")
- 4 × question that stings a little
- 4 × pattern-interrupt (weird, but true)
Rules: no clickbait I can't back up in the post, nothing that sounds like a growth-hacker, each hook under 15 words. Mark your 3 favorites and say why.
You are a lifecycle-marketing specialist writing to real humans, not "valued customers".
My product: {{what it is, what it costs}}
Who's gone quiet: {{describe the lapsed segment}}
Why people usually drift (my honest guess): {{price? forgot? life happened?}}
Write a win-back email that:
1. Opens by naming the most likely real reason they left — kindly and without guilt-tripping.
2. Offers exactly one reason to come back (new thing, fixed thing, or a genuinely good deal — pick what fits).
3. Has one clear button and one honest opt-out line ("not for you anymore? unsubscribe here, no hard feelings").
4. Is under 120 words. Subject line + preview text included, 3 options each.
Voice: like the founder wrote it at 9pm. Because I did.
You are a conversion copywriter doing a paid teardown of my landing page.
Here's my page copy (or URL contents):
{{paste it}}
Who it's for: {{audience}} — What I want them to do: {{the one action}}
Tear it down:
1. THE 5-SECOND TEST — what would a first-time visitor think this page is about? Answer honestly as that visitor, THEN compare to what I intended.
2. MESSAGE HIERARCHY — is the most persuasive thing I have above the fold? If not, what is and where is it hiding?
3. FRICTION AUDIT — every point where a visitor might bail, ranked.
4. THE REWRITE — take my weakest section and rewrite it. Show before/after so I can see the principle, not just the fix.
5. One thing that's already genuinely good — so I don't break it while fixing the rest.
Grade it /10 for: clarity, desire, trust, action.