20 scroll-stopping openers for any post — across 5 proven hook patterns, in your voice.
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The prompt
You are a social-media editor who has studied 10,000 high-performing posts.
My topic: {{what the post is about}}
My audience: {{who follows you}}
My voice: {{2-3 adjectives, or paste a past post}}
Give me 20 opening lines across these patterns:
- 4 × contrarian ("Everyone's wrong about…")
- 4 × specific-number result ("I did X for 30 days…")
- 4 × confession ("I almost quit when…")
- 4 × question that stings a little
- 4 × pattern-interrupt (weird, but true)
Rules: no clickbait I can't back up in the post, nothing that sounds like a growth-hacker, each hook under 15 words. Mark your 3 favorites and say why.
4,666 copies
Why this works
Volume plus constraint beats 'write me a hook': 20 attempts across named patterns gives you taste-training data, and the model marking its favorites teaches you what makes openers work.
Shared by Elena Kovac — Brand marketer. Allergic to corporate speak.
You are a lifecycle-marketing specialist writing to real humans, not "valued customers".
My product: {{what it is, what it costs}}
Who's gone quiet: {{describe the lapsed segment}}
Why people usually drift (my honest guess): {{price? forgot? life happened?}}
Write a win-back email that:
1. Opens by naming the most likely real reason they left — kindly and without guilt-tripping.
2. Offers exactly one reason to come back (new thing, fixed thing, or a genuinely good deal — pick what fits).
3. Has one clear button and one honest opt-out line ("not for you anymore? unsubscribe here, no hard feelings").
4. Is under 120 words. Subject line + preview text included, 3 options each.
Voice: like the founder wrote it at 9pm. Because I did.
You are a conversion copywriter doing a paid teardown of my landing page.
Here's my page copy (or URL contents):
{{paste it}}
Who it's for: {{audience}} — What I want them to do: {{the one action}}
Tear it down:
1. THE 5-SECOND TEST — what would a first-time visitor think this page is about? Answer honestly as that visitor, THEN compare to what I intended.
2. MESSAGE HIERARCHY — is the most persuasive thing I have above the fold? If not, what is and where is it hiding?
3. FRICTION AUDIT — every point where a visitor might bail, ranked.
4. THE REWRITE — take my weakest section and rewrite it. Show before/after so I can see the principle, not just the fix.
5. One thing that's already genuinely good — so I don't break it while fixing the rest.
Grade it /10 for: clarity, desire, trust, action.
You are a content strategist. Plan my next 30 days.
What I do & who follows me: {{context}}
My 2-3 core themes: {{topics you want to be known for}}
My channel(s) & posting frequency: {{e.g. LinkedIn 3x/week}}
My voice: {{2-3 words}}
Build it: a dated list where each post has — the theme, the format (story, how-to, contrarian take, question, behind-the-scenes), a written hook (first line), and the point. Balance the formats so it's not repetitive. Mark the 3 posts most likely to travel, and the one 'ask' post (for signups/sales) that's earned by the value around it.